Clarity is priceless.
When it comes to marketing, selling and succeeding in business, clarity is everything.
You might have heard the saying “The confused person never buys.” It’s 100% true!
In this busy digital world, you have seconds to catch and keep someone’s attention which means you need to convey what your brand is about, what you stand for, who you help and exactly how you help — with clarity and succinctness.
Are you making it easy for people to buy from you?
Clear purpose + clear message + clear strategy
= more revenue + impact
If you’ve been:
- Stuck and spinning your wheels for months, trying to find the right words to articulate what you do.
- Unable to write your website copy or social media content because you’re confused about what to say.
- Finding it hard to tell people what you do at networking events in a way that’s clear and memorable.
- Unclear how to generate revenue from your products and services.
- Unclear how to structure your business to get results.
Then you’re in the right place.
You need clarity.
Which kind of clarity do you need?
I believe that purpose-driven businesses and organisations change the world for the better.
My mission is to help you find a way to articulate the value and power of what you do in a way that magnetises opportunities and customers to you.
I know how hard it can be growing your own business.
When I decided to branch out on my own to start my own business in 2014, I was passionate about making a difference in my own way, and on my own terms.
I had passion, a big vision, and a burning desire to make a difference.
But for years I struggled to get my business off the ground. I got distracted by paths that I thought would be more lucrative from a money-generating point of view. It wasn’t until I got really clear on my own unique Zone of Genius and structured my business around that, that my business started to thrive.
When you operate in your zone of genius, business flows.
My mission is to help you:
Get crystal clear on your purpose and your unique zone of genius as an individual, business or organisation.
Find the exact words to powerfully describe the value you bring and the transformation you create for your customers.
Create marketing assets (website, social media channels, capability statements, customer journey) that inspire your perfect customers to take action.
Plan strategically for growth and impact.
Enjoy financial freedom, results and impact through clarity and impactful action.
So what makes me different from my competitors and why do my clients choose me?
Based on client feedback, these are my ‘Business Superpowers’.
MY BUSINESS SUPERPOWERS
An ability to find strategic solutions that help you grow with clarity and ease.
With a 15-year background in science and process engineering, I have an analytical mind that enables me to assess situations from multiple angles, envision the bigger picture and connect all the dots for you. I’m highly trained and experienced in ‘systems thinking’ which is the ability to assess a system as a whole to find the bottlenecks and leverage points. I help you turn abstract ideas and concepts into practical and tangible plans and strategies that generate revenue. I’ve helped dozens of businesses, organisations and not-for-profits to plan strategically to achieve growth and impact.
I‘m a word genius—I help you find the words that compel your prospects to take action.
As a professional blogger and bestselling author, writing and words are my natural gift. I can easily find the exact words to accurately articulate the power of what you do as a business owner. You’ll walk away with clear and powerful messaging that succinctly tells your clients why you’re so good at what you do and why they need to work with you.
I’m intuitive, kind, and compassionate.
I’m not your regular business consultant. I intimately know and understand the struggles that business owners face. I help you uncover what’s holding you back, with kindness, so you can move through your internal blocks with ease and grace to become even more powerful.
In her, I have found a friend, a confidant, a loyal ally and a tenacious and constant support. I look forward to many more years working with her mentorship and guidance. I cannot recommend working with Kate highly enough.
Let’s Connect on Social Media!
Business & Marketing Strategy for Small Business
Come on over and check out my blog…
My articles have spread far and wide!
I’ve been featured in Arianna Huffington’s Thrive Global, Womelle’s Women’s Empowerment Magazine, Medium, and Positively Positive.
I blog on topics including small business & entrepreneurship, business coaching, marketing, marketing consulting, finding your path & purpose, career change & transition, personal growth, leadership and more…
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